From Frustrated Dad to Hair Tie Pioneer
Back in 2018, Jeff Barra was just a dad trying to do his daughter's hair. Sounds simple, right? It wasn't. Every morning was a battle with traditional hair ties that would snap, break, or get hopelessly tangled in her beautiful hair.
After countless mornings of tears (both his and hers), Jeff had enough. He searched everywhere online for a better solution, but came up empty-handed. That's when inspiration struck - if he couldn't find the perfect hair tie, he'd create it himself.
"I just wanted something that would hold my daughter's ponytail without the daily struggle. That simple idea grew into PonyPop™ — a hair tie designed for families like ours." - Jeff Barra, Founder
The Journey from Prototype to PonyPop™
The First Prototype
After months of trial and error, Jeff perfected the first PonyPop™ design. No more broken hair ties, no more morning meltdowns.
Farmers Market Beginnings
The Barra family started selling PonyPop™ hair ties—originally called Elsy Tails—at local farmers markets. Word spread quickly - these weren't just hair ties, they were game-changers.
What Makes Us Different
Made in America
Every PonyPop™ is carefully handcrafted in the USA, supporting local artisans and ensuring premium quality.
Family-Founded
Born from a real family need, we understand the daily struggles of parents and anyone who loves their hair.
Made with Love
Every hair tie carries the same care and attention Jeff puts into doing his daughter's hair.